Carter Myers Automotive

CMA is Moving Lives Forward

Carter Myers Automotive is a family and employee-owned company serving Virginia since 1924. Our mission is Moving Lives Forward for our associates, our customers, and our communities. We are committed to being more than a place to buy or service a car.

The people in our communities are what drive us every day. We partner with local non-profits to better the lives of our neighbors, and encourage CMA team members to donate time, treasure, and talent to help our communities thrive.

Employee Spotlights

CMA is one of the only dealer groups in the country to share ownership with our employees. Shared ownership means shared success, and #OwnersJustDoMore! We aim to be excellence-driven and a genuinely caring organization in all that we do.

At CMA, our dedication to building life-long personal relationships with our customers begins by building strong relationships with our associates. CLICK HERE to view more CMA Employee Spotlights.

Nearly 100 Years in Virginia

Carter Myers Automotive was founded as Petersburg Motor Company in 1924 in Petersburg, Virginia, by H. Carter Myers. Nearly 100 years later, Liza Myers Borches - representing the fourth generation of the Myers family - is our President and CEO.

CMA has a rich history in Virginia and in the automotive industry. What started as a single Ford dealership has expanded to include 16 dealerships and 17 service centers with nearly 700 associates throughout Virginia.

CMA's Easy Purchase

Buy online and we will deliver to your door!

We value your time. That's why we offer CMA's Easy Purchase, a set of tools to help you calculate payments, value your trade, and even apply for financing - all from the comfort of your home. We want to make your buying experience as stressless and easy as possible. In fact, we can even bring the car to you for a test drive and complete all paperwork without you every having to visit the dealership!

Brands & Locations

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CMA's Valley Subaru donates blankets to UVA Cancer Center

CMA's Valley Subaru has donated more than 100 blankets and over 30 care kits for patients at the UVA Cancer Center Augusta location.

There were also handwritten notes from CMA employees and customers giving the patients some words of encouragement. Some notes featured messages stating, “Not all heroes wear capes”, “You’re amazing”, and “Stay strong”.

Learn more about our donation here: https://bit.ly/3WZ0UP8

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2023 Cars & Cans Food Drive

Thank you to everyone for your efforts to make our annual Cars and Cans food drive campaign a success! Overall, we were able to donate 9,770 meals to our local communities! What an amazing accomplishment we were able to achieve! Thank you for helping us Move Lives Forward in our communities!
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